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Ikon as a Media Agency has many different roles available within it.

I was given a crash course this week on what the Advertising world can be like. In particular what it’s like to work within a Media Buying Agency such as Ikon.

Since i’d been given the opportunity to re-skill myself in the art of PowerPoint presentations and flow charts. This week I thought I’d present you the job in the form of flow charts.

Here’s a basic layout and flow of what a Digital Media team might look like…

(NB: this is only a shorthand example, please refer to actual industry job descriptions for a more holistic view of each of the individual roles)

Coordinator - Entry level position at a Media Agency.

This is where you get given a crash coarse on everything the industry has to offer in order to get you recognizing the systems & processes in place; getting to know the clients, their needs, products and target audiences; and also getting to know the Media owners.

Planner - Planning the media schedule for all of the clients campaigns. Then working with  the Traders to make sure their schedule.

Trader - Books media spots that the Planner has set out for the clients campaigns . Negotiating to get the best possible prices for the Clients.

An outline of the industry

This week things are a little different. It’s time for me to step behind the camera as opposed to being in front of it

Its time to put my steady hands to use on the set of Australian TV Series,  Colour In Your Life (www.colourinyourlife.com.au) which airs on Channel 64 (4ME), aswell as in New Zealand. With interest also being expressed from international TV stations in the US, UK and parts of Asia!

This weeks episode finds me working with their crew in the small country town of Junee, located approx 30 min north of Wagga Wagga.

I’ve already spent the first day on set filming around town with the team at our 2 primary locations.

Location 1: Junee chocolate & Licorice Factory

Location 2: Junee Correctional Facilty

So now you know what I’m up to for the week I hope you stay tuned:)

Hopefully I can stay out of trouble….

During Week #11 Paul worked alongside the great folks at Helping Hoops. Here is the episode from the week!

Amongst all the fun of working at the Toy & Game Expo last week. I was introduced to Miles, a charismatic, fast talking and fun individual who has an abundance of enthusiasm for his business, Toys Paradise and the product that he sells!

After talking with him only once I gauged that he was definitely a Doer.

So when I asked him if I could work a One Week Job at his Online (Toy & Game) Retail Store.

It was no surprise when he said, Sure, sounds like fun.

I’m excited to announce that this week I’m working at Toys Paradise (Australian Online Toy & Games Retailer)

I can’t wait to share with you all an insiders view of what the future of retail shopping is going to look like!

Who knows? Eventually this may be where the job market flurishes in years to come!

- Paul

Hi everyone. Sorry for the late update this week on the site.

This week I’ve had to take an unexpected trip back up to my home-town of Brisbane due to an illness in the family.

I am looking forward to jumping back into it all next week! Currently I’m in the process of trying to line up next weeks One Week Job here in Brisbane (any offers or ideas for me?), before I jet set off to the next One Week Job somewhere else in Australia!

Thanks to Sam, Dave and Tye for allowing me to stay with them in their new house in New Market. It’s been great to be back amongst great friends and have all of their support at this time

Here’s a pic of the view of were I’m staying. Beautiful to wake up to in the morning!

Love you all and stay tuned for next weeks One Week Job announcement!

- Paul

First let me try to explain a bit more about the General Practice Alliance (GPA) and what it is they do exactly.  Even after a week there I’m still not entirely sure if I’ve got my head around it completely…

In its simplest form the job is about, finding ways to get better Federal Health Care Policies for in the surrounding areas.

Whether this be Mental, Physical, Specialist, Male Specific, Female Specific or Youth related health care. But if I’ve learnt anything this week, it’s that Rural Communities are crying out for more long term and specialist Doctors and GP’s! It’s was a bit of a shock too, especially considering how amazingly beautiful these places are!

During the week I had a really inspiring experience whilst out on the road with Anna, meeting with different local community organisations in the area.

One in particular stood out for me as a highlight was meeting with Jan the Director of Mitchell House in Wanthaggi.

What started out as a simple meet and greet turned out to be the start of something special. Together both Anna and Jan began to brainstorm and discuss plans to implement targeted social groups within the local community, with the aim being to help bridge the gaps and social circumstances (antenatal women, girls at impressionable ages in there lives and even discussing ways to facilitate the local Men’s Shed [a space for men to hang out and share their knowledge and skills with one another and to also create friendships for those who may be at a loss in their life]) that can exist for different demographics, especially within rural settings where help or guidance isn’t always available.

Just being in the presence of two people who share a passion for a common goal was truly a great thing to witness. I even managed to provide some input into the ideas that were being passed around in the meeting. Not a lot but still something and it felt great to know that I was part of this. (I can’t wait to get updates about how the projects are moving forward)

WHAT’S NOT FOR ME IN THE JOB = PAPERWORK, BEING INSIDE FOUR WALLS READING THROUGH PAPERWORK & POLICIES AND LASTLY, THE AMOUNT OF RED TAPE YOU NEED TO GO THROUGH IN ORDER TO IMMPLLEMENT SUCH A GREAT IDEAS.

WHAT IT TAKES TO DO THE JOB

It certainly is a job where you need to have passion, persistence and a good heart. All of these things are attributes that I witnessed in each of my co-workers this week, for it’s these attributes that allow them to fight for better access to hospitals and medical treatment for you and me.

Personally I don’t if I have what it takes to do the job they do. It’s by no means that I disliked the job, but more so that it’s a job for people who;

Achieve the best results, so it requires the best people for the job (and I’m just not sure if I would fit into that category),

Wish to see us all living a better quality fo life, they believe strongly in human rights for all and they are most knowledgeable on the topic,

Want to see a change in the way the medical services are delivered to us all nation wide.

Don’t get me wrong, these things are very important to me but I think it’s safe to say that the job is better left to more interested people.

I’m proud to say that the South Gippsland is very lucky as the GPA there is full of people who fit this criteria. They are motivated and giving it everything they have in order to affect a change in the way Rural Communities are looked at when it comes to Federal Policy and change for the better.

TIME TO GO…

As I farewelled Anna, John, Robbie and all of the other great people I had the chance to meet throughout the week, I did so with ease. Because I know I wasn’t saying goodbye to them, but I was saying see you soon!

52 Weeks is a long time and I most certainly have plans to make my way back to Inverloch throughout the year. See the progress that some of the projects I was involved with / learnt about and even undertake a job offer or two that is in the works for later down the track.

But for now it’s back on the V-Line Coach for me and back to St Kilda to undertake the next job in my journey!
- Paul

So even though the town of Inverloch may only have a population of around 3,000 people there’s still more for me to learn here and plenty of One Week Job opportunities for me to embark upon!

You all remember Anna from the farm I worked on last week? Well Anna has been kind enough this week to get me on board with her other great Passion in life which is working for the General Practice Alliance (GPA for short) in South Gippsland with a strong focus on increasing the accessibility & recognition of the Mental Health Policies in Rural communities!

…a mental health system that enables recovery, that prevents and detects mental illness early and ensures that all Australians with a mental illness can access effective and appropriate treatment and community support to enable them to participate fully in their community. – exert taken from ACCESS TO ALLIED PSYCHOLOGICAL SERVICES INITIATIVE

But does this work across the board Australia wide? How does this function in a Rural setting such as mine this week? Where mental health services are limited and in some cases not accessible for people in the country.. And it’s not just rural alone, there’s also those less able to pay fees, cultural and linguistically diverse communities, people who are homeless or at risk of becoming homeless and even just people like you and me. So I guess I’ll find out this week what it takes to affect change in these areas.

I can’t wait to see what this week holds for me!

I guess it’s time to retire the Drizabone and dust off the old work slacks and shirt ready for a week in the office and on the road!

Talk soon Guys and Gals..

Cheers for checking out the Site!

Week 1 is set to be November 28th, 2011. Until then, I’ll be keeping the Blog up to date with the latest Job Offers that are coming through as well as any other news.
 
Am I ready for the year ahead and what it holds for me?… You know it!!

- Paul